Conference Badge Scanner
Built a custom mobile app that scans conference badges and syncs leads directly into HubSpot CRM in real time — zero manual data entry, instant rep follow-up queues.
100% lead capture rate at live events
From AI content engines and sales intelligence maps to inventory platforms, autonomous CRM agents, and event capture — I design, build, and ship the complete stack. Strategy, tech, and execution. One person. No handoffs.
Services
Each service is a system, not a deliverable — from content and sales to inventory and automation. Built to compound over time and run with minimal human intervention.
Website, CMS, analytics, CRM setup, ad infrastructure, and SEO foundation. The full technical plumbing that makes everything else work — built right the first time.
Full product lifecycle management for ecommerce, touring merch, and entertainment brands — AI document parsing, real-time multi-channel inventory, COGS reporting, and sales projections that make every SKU's data actionable for every stakeholder.
A knowledge-based content portal with AI-assisted creation, contextual search across all assets, and brand-aligned generation — so your team creates 10x more, faster.
Interactive pipeline maps, CRM enrichment, prospect tracking, and AI-assisted outreach — so your sales team always knows where to look and who to call next.
AI agents that run lead nurture sequences, score contacts, trigger follow-ups, and surface opportunities — operating 24/7 without manual input every step.
Badge scanners, landing pages, webinar funnels, and post-event automation that turn in-person moments and digital touchpoints into real pipeline.
Not sure where to start?
Work
Seven products. All built and deployed in production — spanning content intelligence, sales visibility, inventory management, and revenue automation. Not prototypes. These are running right now.
Built a custom mobile app that scans conference badges and syncs leads directly into HubSpot CRM in real time — zero manual data entry, instant rep follow-up queues.
100% lead capture rate at live events
Built a full product lifecycle platform for entertainment merchandise — AI parses POs, packing lists, and settlement docs on upload; real-time inventory tracks every SKU across tours, online stores, and licensing channels; COGS and margin data surface automatically so stakeholders always know where every item stands.
Full lifecycle visibility across 43 products, 27 shows, and all sales channels
Designed and built a full internal content platform with a knowledge base, AI-assisted semantic search, and contextual answers pulled from 10-pagers, case studies, and all marketing assets.
10x faster content discovery for sales & marketing
Built a Google Earth-style interactive map of all prospects and customers — with lasso selection, advanced filters, AI-powered search, and product adoption heatmaps overlaid on real geography.
Full pipeline visibility across all territories
Custom HubSpot workflows, de-duplication agents, enrichment pipelines, and lead scoring logic — all running without manual oversight. Deep research tools and custom CRM builds for industries that need more than off-the-shelf.
Continuous de-duplication and enrichment running 24/7
Persona-aware email production system that takes raw copy and outputs production-ready HubSpot HTML in under 60 seconds — with AI content structuring, OG scraping, and a performance feedback loop.
Production-ready email HTML in under 60 seconds
An AI content creation platform with persona-aware email generation, performance feedback loops, and an expanding suite of tools for every format your team produces.
Production-ready email HTML in under 60 seconds
About
I'm Andrew Andersen — a marketing technologist and full-stack builder based in Austin, TX. For the past 10+ years I've been at the intersection of marketing strategy and engineering, turning ideas into systems that actually work.
At my current role as Senior Manager of Marketing & Growth, I've built a badge scanner app for conference lead capture, an AI-powered content portal, an interactive sales intelligence map, and autonomous CRM agents — all end-to-end, all in production, all driving real pipeline.
Now I'm bringing that same builder mentality to clients who want a marketing stack that compounds — not a vendor who produces reports.
Strategy, design, dev, and AI — one person, one accountability. Most agencies split this across 4 vendors and 3 Slack threads.
Every service I offer, I've already shipped inside a real company at scale. Not theoretical — proven in production.
AI isn't a feature I bolt on. It's the architecture. Every system is designed to run, learn, and optimize autonomously from day one.
Experience
Book a Call
Answer a few quick questions so I can show up prepared. Takes 90 seconds.
Just the basics — I'll review this before our call.